> Introduction:
• Introduction to your examples
• An explanation of how your examples are linked in some way (this can be by using the same professional area of business e.g. all technology examples or by how product innovations reflect the application of design thinking to other elements of the business, such as organisational structure, strategy, culture and processes*)
• Approximately 200 words
Body:
> Examples of Design Thinking as a strategic tool in business leadership
>> EXAMPLE 1 – TITLE
>> EXAMPLE 2 – TITLE
>> EXAMPLE 3 – TITLE
Include
• Evaluation of Design Thinking impact on business strategy in a global context
• Evidence of your knowledge and engagement with the issues
• a different Design Thinking model needs to accompany each example
• Use the ‘Design Thinking model’ terminology as sub-headings e.g. ‘Define’ if you were to use the dSChool model
• One (or more) visual(s) needs to accompany each example
• Minimum of two examples. There is no upper limit.
Approximately 1300 words
> A conclusion:
Include
• a summary of your arguments as to how your chosen examples illustrate Design Thinking in business leadership
• an analysis / evaluation of the efficacy of this approach towards business leadership
Approximately 200 words
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