Identifying Business/Economic/Community Development Opportunities

In this assignment, the student is supposed to find a piece of vacant parcel (or multiple
contiguous vacant parcels) or a vacant building/building complex in a local community and
identity the potential development/redevelopment scenarios.
Study Area
You can use the parcel GIS data, local MLS listing for land sale, Google, or personal knowledge to
identify a piece of vacant parcel (or multiple contiguous vacant parcels) for a local community to
complete your assignment. The parcel(s) should NOT be within a large residential development
subdivision. Instead, isolated parcels, or parcels with differential zoning requirements from the
surroundings, will be a better option for this assignment. Alternatively, you can identify any vacant
building/building complex that you think redevelopment is imperative. Then proceed to Tasks to gather
some basic information about the study area and its context.
Tasks
1. Use Business Analyst Online to gather some demographic and economic information within the
15-minute drive time of your study area.
2. Use Business Analyst Online to conduct research on various market potentials within the 15-
minute drive time of your study area.
3. Use Business Analyst Online to identify leakage and surplus of industries/businesses within the
15-minute drive time of your study area.
4. Use Business Analyst Online to identify consumption patterns within the 15-minute drive time of
your study area.
5. Then comprehensively determine the best business/economic/community development use of the
parcel(s), or the best adaptive reuse of the vacant building/building complex. If there are multiple
parcels with different owners, pay attention to land assembly issues. State whether you will
demolish or preserve the building/building complex.
2
Submission
Your assignment should follow the similar structure and formatting requirements as in
Assignment #1 and #2, including a cover page, Table of Contents, List of Tables, List of Figures,
Executive Summary, main body of the report, references, etc. Include at least the following in
your report:
1) Demographic characteristics, economic conditions, market potential, industrial leakage
and surplus, consumption patterns, and other criteria to identify the
development/redevelopment potentials. Present only the information relevant to your
scenario(s). Carefully coordinate the selection of charts, tables, and texts in presenting
your materials.
2) Lay out the development/redevelopment scenario(s). If you have multiple scenarios select
the best one based on a quick back-of-the-envelope comparison. The detailed feasibility
study of the best scenario will be in Assignment 5. Briefly describe your best scenario in
terms of the use/reuse of the site and building(s), and site and building design.    

 

 
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