Nominal Group Technique and Focus Group

Comparison of two different data analysis methods: Compare two possible ways of analysing the data generated (Nominal Group Technique and Focus Group). Write a comparative paper, identifying the strengths and limitations of each.

Marking criteria:
� Critical analysis of the strengths and limitations of the two approaches compared
� Critical and reflective use of a range of literature in developing your themes
� Reflective insight into the use of the methodsFormat:

� Introduction

� Defining Focus Group (with reference to textbooks and articles on research methods)

� Defining Nominal Group Technique (with reference to textbooks and articles on research methods — No need to provide the implementation stages as was originally developed for organisational decision making and not for Educational research)

� Focus Group: Strengths and Limitations (using a range of theoretical and empirical literature)

� Nominal Group: Strengths and Limitations (using a range of theoretical and empirical literature)

� Reflective insight into the use of the methods (A comparative experiment):
? I have done a study on Nominal Group Technique (attached) with 14 participants and this study and the findings needs to be explained while comparing with Focus Group
? A similar study on Focus group needs to be conducted with 5 participants on the same topic and then both studies need to be compared with emphasis on strengths and limitations of both the techniques.Critical Analysis Section

Conclusion

Please note: I have already conducted the study on Nominal Group Technique, so a Focus Group Study based on 5 participants (parents of pre-school aged children) and on the same topic needs to be conducted in order to do a comparison of the strengths and limitations of each technique.

PLEASE NOTE: Use references for whatever you say. My profile � A student researcher.

Please Note: This essay relates to a comparative study between NGT and Focus Group for EDUCATIONAL RESEARCH. As an example I have attached a PDF but this is for reference only as because this is based on marketing research and I am supposed to write on Educational Research.

Please note: Nominal Group Technique for educational research is totally different from the original conception of its use for managerial decision-making. So, write accordingly.